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We built a platform that connects top Realtors® with motivated buyers & sellers.

We prefer quality over quantity that's why we only deal with elite agents based on strict criteria.

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We only work with
the top 3% of agents

The overwhelming majority of agents in our system have been personally invited by one of our staff. To qualify for an invitation, agents must be in the top of 3% in terms of overall transaction sides in their market and boast market leading list-to-sale price ratios over the lasts 12 months.

We will also manually review the quality of your current listing inventory. As an Effective Agent you'll need to use professional quality photos, maintain your forward-facing profiles, utilize well-written ad copy in your property descriptions and advertising and ensure that all listings are thorough and accurate.

Our sophisticated ranking algorithm prioritizes transaction volume but also considers your ADOM (Active Days On Market) over the last year, the number of years you have been licensed and even your success ratio within our platform.

The process

How do you become an Effective Agent?

Step 1.

Submit an online application.

You'll get started by telling us about yourself, your broker, and the market that you work in. You'll also sign our dynamic referral agreement and let us know your communication preferences.

Step 2.

An analyst reviews your application.

We will be looking at your sales over the last 24 months and your current inventory. Registering does not mean you will be accepted to our platform.

Step 3.

Receive access to our agent portal.

After approval, you will receive an approval notification. From here you can log in, view your referrals and update us as things progress.


About our platform

Reason #1


Acceptance into our platform is somewhat of a badge of honor. Every day we make agent recommendations all across the United States, connecting consumers with the very best agents in every local region.

Reason #2

data driven

You aren't going to get referrals that don't make sense. If you only sell million dollar homes, our system will automatically filter appropriate buyers and sellers to you. There's no wasted time on referrals that aren't the right fit.

Reason #3

No results
= No cost

If you do not close one of our referrals, there's no fee. It's that simple. There are no monthly fees, whatsoever. The only fee is a straight forward referral fee that's only due when you earn a commission.


You have questions. Luckily, we have answers.

1. Can I boost my ranking on your website?

Yes you can and, no, we won't do it for you. The only way to boost your ranking is to sell more real estate, quicker, in the specified market area in which you desire boosted rankings.

2. Is there a monthly fee?

There are no monthly fees, the only fee you pay is our broker to broker referral fee which is due if and when you successfully close a transaction for one of our mutual clients.

3. I am a new or part-time agent, can I still sign up?

You can register but you will not receive referrals from our platform until you are identified as a top agent by our algorithm. Our suggestion is to only register once you have achieved some degree of market dominance. We do not make referrals to agents that are not in the top 5% in terms of overall sales in a given region.

Success Stories

Choosing the right referral partner is a big decision.
Read some of our agent's success stories.

My experience was awesome. Effective Agents is the first referral company I have worked with in over 30 years of selling real estate that actually qualified the client and let me do my thing...I will work with your company anytime.


Fred Buras

This agency is so easy to work with. They are very user friendly; minimal forms required; great assistance if you have questions. I hope to receive many referrals from them in 2018. They match the client with the right agent which makes for an awesome transaction together.


Deborah M.

The people I work with at Effective Agents are great! They follow up occasionally for updates on clients while still giving me enough space to be able to work at a natural speed for our market. I look forward to doing more deals with them.


D. Hadley

By far the best real estate referral service. Easily the strongest leads. Communication clear throughout the process. Highly recommend!


Dustin F.

This was a great experience. I received the referral and listed the home the same week. A couple of weeks later I closed the sale and the whole process went without a hitch. I highly recommend Effective Agents for anyone looking for a great real estate agent and for any real estate agent looking for a quality referral and a transaction that will go smoothly!


Chris G.